From The Three Pillars Of Ethical Leadership by Tom Gegax:
Enlightened executives must tune out the grumbling. 
You are a purpose pleaser, not a people pleaser. You need to be less concerned about who is right than what is right. Base your decisions on what’s best for all stakeholders. The long-term benefits are worth the price of short-term pain.
A leader’s primary role is to endure that all decisions uphold the company’s mission, advance its vision, and express its core values. Set the ethical tone by modeling the West Point cadet prayer:
Make us to choose the harder right
instead of the easier wrong,
and never to be content with a half truth
when the whole can be won.
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