The Dreaded Monthly Visit To My Cell Phone Provider Has A Pretty New Twist

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Jul10

John Gratton

July 10, 2006

Know More: Patience, Perseverance

Going to pay my cell phone bill is a chore that takes 20 to 40 uncomfortable minutes. I dread it, not just for the wait, but for the exposure to the surly staff, and the uneasy tension of remembering who's next.

But they are trying something new - they have a greeter, just like Wal-Mart, except this one, young and pretty, shook my hand, asked what I needed, wrote my name down and said she would tell me when it was my turn, "in about 10 minutes." Twice during my 27-minute wait she apologized for the delay.

This new tactic eased the mental suffering, but if my cell phone service provider wants to pay someone to be there, if they want to improve customer service, they would hire another surly technician, rather than a pretty but pointless face. I don’t want to spend half an hour paying a bill, and if I want to see a pretty face, I have better places to do that.

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