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Aug15
"It May Not Be Your People, Sparky" – Some Hard Words From Jeffrey Gitomer

From Jeffrey Gitomer:

If you're the sales manager, it means you have three primary responsibilities: lead your people, teach your people, and coach your people. Your people want to be led, taught, and coached.  No one wants to be managed.

Here are a few managerial hard thoughts and questions:

Hard Question: Ever have a lousy boss that made you look elsewhere for a job?

Harder Question: What's your turnover rate of salespeople?

Hardest Question: After you fire a salesperson, or a salesperson quits, how much does it cost you to hire, train, and ramp up a new salesperson?

Hard Reality: The cost of turnover (including lost sales, lost opportunity and even lost customers) appears no place on a company's balance sheet.  If it did, many sales managers (not you, of course) would be out of a job.

Harder Reality: Most sales leaders never find the truth about why a salesperson left, especially if he goes to the competition.  So, to protect themselves, most employers use a non-compete clause that's both punitive, and in many cases, unenforceable.

Hardest Reality: If your turnover rate is high, it may not be your people, Sparky.

This article is from Jeffrey Gitomer’s Sales Caffeine Weekly Sales Multi-Media Sales Jolt, Issue 249. Subscribe today.

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